DIRECT MAIL
Lists | Data Hygiene | Variable Data | Lettershop Services
Direct mail marketing can be an effective tool for businesses looking to reach potential customers. Since direct mail is a tangible form of communication, it allows for unique, customized messages for recipients that can be more engaging than other forms of marketing. Direct mail is also a cost-effective form of advertising that can give you a high return on your investment. Additionally, should your direct mail campaign be successful, you can then track specific metrics that indicate its effectiveness. You can easily measure response rates, average spend, and the geographies of your target audience. Finally, direct mail gives businesses the ability to target specific audiences and reach them in a personal manner. This allows you to influence them with an effective, easy-to-understand message that is relevant to their interests.
Mailing Lists
You want one thing: RESULTS. The first thing you need is a mailing list with prospects that are interested in what you have to offer. With our array of lists to select from, we are able to find those prospects that are most likely to buy from you!
OCCUPANT | CONSUMER | BUSINESS | SPECIALTY
Direct marketing mailing lists are a crucial tool for reaching a wide range of prospective customers in a cost-effective way. These lists offer detailed information on potential customers and allow businesses to craft well-targeted marketing messages. By taking advantage of direct marketing mailing lists businesses are able to target their marketing efforts and increase the ROI on their campaigns. Additionally, businesses can leverage mailing lists to test their messaging and track response rates to better fine tune their outreach. With direct marketing mailing lists, businesses have a powerful tool at their disposal to maximize their marketing efforts and build long-term relationships with customers.
Data Hygiene
We don't want you to waste your money. When you submit your mailing list to us, we start by running it through our CASS (Coding Accuracy Support System) certified software to standardize addresses and make sure they are valid. We then look for duplicates and also run the list through NCOA (National Change of Address). Once this is complete, we can find the deliverable addresses, non-deliverable addresses and possibly deliverable addresses. We can send back to you all of these lists so you can update your internal list if necessary. What does this mean for you? You save money on printing, mailing & postage.
Variable Data
We can add a personal touch to your mailings. Personalized letters, statements, dues increase letters, raffle tickets with variable numbers.
Personalization is an important tool for direct mail marketing because it enables businesses to customize their messaging to a target audience. It helps them tailor messaging to various demographics, making it more likely that the message will be viewed and responded to. Additionally, it allows businesses to create a sense of familiarity with their customers, building trust and engagement. Furthermore, personalizing direct mail campaigns helps drive higher response rates than traditional, generic ones. This is because customers will feel more connected to the message if they know they are being spoken to directly rather than “just another recipient”. All of these benefits combined make personalization a powerful and essential tool for direct mail marketing.
Lettershop Services
We provide lettershop services such as:
Inkjet Addressing | Inserting | Sealing | Match Inserting | Repositionable Note Affixing | Folding | Glue Dotting | Shrink Wrapping | Kitting
Drop Shipping
We want you to get the BEST possible postage rates. That's why we drop ship your mail. Drop Shipping takes some of the work away from the Postal Services so they give us discounts. We pass these discounts onto you! What we do is verify your mail at the Post Office under which your or our permit is held, then drop ship the mail to the appropriate destination Post Office to save as much postage money as possible.